Read my undies

Airport scanners: the new artistic medium


Metallic ink on fabric as seen through airport scanner

http://cargocollective.com/4thamendment#802869/Metallic-Ink-Printed-T-Shirt

Countenance-book

This NYTimes Blog piece shares that Facebook is one step closer to TMing the word 'face' for the telecommunications industry. On one hand, I get it. Facebook, with its hundreds of millions of users, has the potential to become a word like Google or Kleenex or Xerox. On the other hand, I think it's probably less likely to be caught up in the so-branded-we've-lost-our-brand cycle.

Facebook, unlike a web search site or a tissue brand, is based in and reliant on our need for community. As a user, you've joined a tribe of like-minded users; people who want to connect in the same way. Those who don't want that 'facebookness' aren't looking for a copycat site -- they're looking for a totally different perspective on online community.

So go ahead Facebook, trademark 'face' if it makes you happy. Personally, I don't think we'll ever see a line out the door to join something called FaceTome or FaceAnthology so long as smart developers take the easy opportunity to differentiate through their name and web address.

With Facebook Claiming the Word ‘Face,’ Some Alternatives

By NICK BILTON

Paul Sakuma/Associated Press

Facebook is a few steps away from getting a trademark on the word “face” with the United States Patent and Trademark Office, according to a document discovered by the technology blog TechCrunch, which it wrote about on Tuesday.

According to the document and filing, Facebook was informed on Tuesday that it could move to the next phase of the trademark process, which will include paying a fee and providing a “Statement of Use” illustrating how the word will be used in the real world and online once it has been trademarked.

So does that mean Facebook will be able to stop people from using the word “face” unless they are willing to send a check to Mark Zuckerberg, above, a company founder? Not exactly.

As the Patent and Trademark Office points out, the trademark will apply only to “telecommunication services, namely, providing online chat rooms and electronic bulletin boards for transmission of messages among computer users.”

But that still limits the use of the word for businesses when it comes to the modern-day world, as almost every business has a Web page, Twitter or Facebook account associated with it.

There are some options for people who want to a “face”-like alternative for the name of their company or start-up. A quick perusal of the thesaurus offers some options, including countenance, mug, physiognomy, veneer, front, display and facade. I guess they just don’t have the same ring to them as “face.”

The latest development is sure to inspire more frustration with the Patent and Trademark Office. For the past several years it has approved a number of strange requests related to the Internet and start-ups.