Thursday, January 29, 2009

Cash4Gold, Super Bowl material?

Cash4Gold is the amazing company behind those cheesy direct response TV ads featuring a very serious man urging you to send your "old gold jewelry" to their refineries, where they'll melt it down for cash. This is really what we have to look forward to during the Super Bowl? I never expect Smart in the Super Bowl, but I will admit to hoping for more Flash than I'm guessing they'll offer ... even with MC Hammer.

Cash4Gold.com
Buy: One :30 in third quarter
Creative: The ubiquitous direct response marketer, which will also run one :60 spot in the pre-game, isn't allowed to put up a 1-800 number in its in-game spot. So it's tapped rapper MCHammer and announcer Ed McMahon to act as pitchmen.
Agency: Havas's Euro RSCG Edge

source: Advertising Age

Wednesday, January 28, 2009

Aretha Franklin's Hat


The bedazzled beauty of a hat that Aretha Franklin wore to President Obama's inauguration has, rightly, become a cultural icon. It came close to stealing the show, has been mentioned on major news networks, and is the subject of office water cooler talk. Most importantly, Facebook users didn't stop at creating a group in the hat's honor, they've created an entire fan page.



If I were Mr Song Millinery, I think I would have made sure my website were updated before Aretha Franklin wore my creation in front of a huge television audience.

Friday, December 12, 2008

Today marks a new stage in my career

I received my first Christmas card from a vendor.


(I'm growing up!)

Saturday, November 1, 2008

Sunday, October 19, 2008

One of my favorites: SF Zoo


This piece of communication by BBDO West has been around for a while but I keep forgetting to share it. Bus shelter posters that require interaction and encourage you to participate with the website -- what a fun way to get people involved with and interested in the zoo! I love that not only are people interacting with the zoo, but they're actually becoming (and so hopefully, relating to) animals.

http://www.oursfzoo.org/

Bobby Shew, fantastic and motivational

I saw Bobby Shew perform this summer at The Fox Note in Princeton, Wisconsin. I would guess there were about 100 people at the concert, which took place in a fabulous little hall and was incredibly intimate.

The music was fantastic; it was fun to see and hear Shew play with the John Harmon trio, which he doesn't normally play with. They obviously enjoyed working with each other, and the jazz seemed more like a story than a series of songs.

Best of all, though, was when Shew told us about a talk he gives to his students. At some point, he explains to each student that as a musician, you can either impress someone with your playing, or you can touch someone with your music. And then he went on to tell the audience the he hoped we weren't impressed with his playing. He hoped, instead, that he had manage to touch us.

Congratulations, Bobby Shew. Not only did you make wonderful music and perform a riveting concert; you were so moving I can't stop thinking about it four months afterward.

Wednesday, October 1, 2008

Overkill

While looking for variations on the phrase "like using an atom bomb to kill an ant," I found some fantastic images on The Mish Mash. If you ever need pictural representations of "overkill," check them out:

http://www.themishmash.com/2007/12/overkill.html