Pam Reeve, a recruiter, came to us today to speak about getting jobs in the advertising industry. Her overall wisdom was that advertising is an intuitive business where people begin judging immediately: act accordingly. To go into more depth, her tips are listed below.
During your interview:
- Know your weaknesses and work on them
- An interview needs to be a two way conversation
- Use gently persuasive speech
- Be likable and trustworthy
- Research the company
- Listen to your interviewer so that you're truly engaged instead of just responding
Pre-Interview Etiquette:
- Email your introduction in a manner that is short and polite
- Admire the company
- Send an attached version of your resume so that it can be printed separately, saved for later, forwarded on, etc.
- Wait 2-3 weeks to follow up if you don't get a response
- Let people know if you get a job, so that they don't waste time trying to fit you into their schedules
Interview Etiquette:
- Do not expect for an agency to pay for your trip
- Do not interview with other agencies if you get an agency to pay for your flight. It's a small community and whoever paid will be unimpressed with your action.
Post-Interview Etiquette:
- Send a follow-up emailed thank you note
- Look for ways to open up a new path of communication
- Never take rejection personally: you cannot be 100% loved on every interview and people are disengaged for many reasons
- Get a referall from eeryone you talk to. Keep track of who you met, what they said, who they know, etc.
Relationship Building:
- Is an intrinsic feeling
- Don't ask meaningless interview questions
- Make sure that you have shared values with the company you interview at
Are you a tough little weed?
Your career will be long. Look at the big picture with you in the middle (eagle's view)
On Resumes:
- Make sure your resume is seperate from your book
- Your resume must be well written. It is just as much a representation of who you are as your book.
- Resumes are often read from the bottom up. Keep that in mind when you organize.
- Bring a hard copy (or several) of your resume to every interview
On Money:
- Don't discuss money until the very end
- There is a balance between low pay and being used
- Don't overask
- Don't be afraid to negotiate within reason
- Be polite
- Your second job is when it's really 'open season' for money negotiation
Decision Making:
- You must let people know if you have another offer
- You don't have a job until you have an offer letter
Final Thoughts:
- A Recruiter is internal, a Head Hunter is external
- It's best to shop your book/resume by yourself as a junior
- Juniors are usually freebies for recruiters, so no one is more interested in your getting a job than you are
- When you do look for a head hunter to work with, find someone who will build your career with you
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