And I'm Back

For the past year and a half, I've been living my life in a strange combination of laziness and hyper-drive. In my hyper-drive moments, I'm working, working, working. I work on a retail account, a shopper marketing account and a pro-bono, and it's left much less time than academia to blog. To record moments of interest, I've leaned toward Twitter -- no muss, no fuss, and very little thought. As for my lazy moments, I don't think much more explanation is needed.

But it's 2010 now, time to start new things and to re-start old projects. This blog may be a bit different in round 2. I'm not sure what the changes will be, but my life has changed since I last took it seriously. Advertising, as my job, is a part of my life. But as a job I love, it affects most of my life. The blog, then, is about advertising -- as it always has been. But my definition might be a it broader. Advertising is touched at all points by people -- the teams, the agencies, the artists who inspire, and the 'targets' we try to speak to. And so, this blog is about people, as filtered through the possibilities for communication.

Overkill

While looking for variations on the phrase "like using an atom bomb to kill an ant," I found some fantastic images on The Mish Mash. If you ever need pictural representations of "overkill," check them out:

http://www.themishmash.com/2007/12/overkill.html

A change in the winds

While I've enjoyed Vox for its interesting layouts and novelty, I'm moving my Adcenter / Advertising blog to this new address. Blogger, you've seduced me with you photo capabilities.

Over the next week or so, whitmarsh.vox.com will become caitlinscreativeclutter.blogspot.com

Enjoy!