Thursday, September 28, 2006

Nina DiSesa

Today's Creative Thinking teacher was Nina DiSesa, chairman of McCann-Erickson NY. She is currently in the process of writing a book titled "Seducing the Boys Club." It hasn't been published yet, but I think it might be quite an intersting read.

Notes from Nina:

How you present is often more important than what you present.

Communication requires awakeness and emotional connection.

Be likable, be trustable.

Make a connection

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